Prancingmoose.com, Dave's Volvo Page

P R A N C I N G M O O S E . C O M
D A V E ' S V O L V O P A G E

S L I D E S H O W W I L L B E G I N A U T O M A T I C A L L Y I N A M O M E N T


	CONTACT UPDATED: January 28, 2026 VIEW CART

Prancing Moose Stickers and Labels CLICK HERE

850 or V70 TAILGATE REPAIR

New 50 mm CHROME or BLACK EMBLEMS

Pin function info: 240 Ignition KEY Switch

TAILLIGHT PAGE and Diagrams

SLANTED BODY EMBLEMS

240 FULL SVEND

Understanding how the Prancing Moose came to be.

Prancing Moose History 101: When the XC90 debuted in 2003, Volvo was busy organizing a number of test drive events, where quite a few Volvo fans (including me) came out to see and test-drive the new SUVs on some fast cone slalom courses. Volvo was showing off their new, advanced Dynamic Stability Traction Control (DSTC), a first of its kind for an SUV. We were allowed to drive the slalom courses by ourselves as many times as we wanted. Lots of good fun. One of the courses was a special slalom, where a professional driver would take a full carload of folks in the new SUV, accelerate quickly to about 60 mph, and while keeping his foot firmly planted on the gas... to the floor, he would then crank the wheel as fast as he could one direction, then the other through a tight set of cones.

This maneuver simulated a sudden high-speed avoidance of an obstacle in the road, such as a MOOSE (of course). Volvo was calling this course the "MOOSE AVOIDANCE TEST." The DSTC system was truly an amazing feature. Many other tall vehicles would have certainly become unstable and possibly lost control, spun or maybe even rolled over, but Volvo's DSTC instantly took over the throttle and brakes and kept the big SUV in perfect form without a hint of trouble. Even with the driver's foot to the floor, we could feel how the DSTC aggressively controlled the throttle and all four brakes, each brake independently very quickly to keep the car stable. The result was the vehicle exiting the course in the proper direction, still at 60 mph plus, with perfect composure. This MOOSE TEST stuck in my mind as a remarkable event and something no other SUV at that time would dare try without a full roll cage and everyone in helmets.

Then in January 2005, when Volvo began showing their new special concept XC90 at car expos, I spotted one of them at the Los Angeles International Car Expo. It was sporting shield stickers with a STANDING MOOSE profile. I think Volvo chose to put that sticker on their car because of their Moose Avoidance Test. That sticker got a lot of smiles from the crowd. I instantly thought maybe it could be better as a Prancing Moose; a parody of the Ferrari prancing horse.

I had a car show coming up that same month, so I made some stickers and put them on my 245 below for that show.
The new PRANCING MOOSE stickers went on the fenders and tailgate of my 245 below for the January 2005 SoCalEuro Meet in Anaheim, California.
The response to those stickers from attendees was a big surprise. Photos were turning up in web pages and magazines all over. People eventually tracked me down and I began receiving many requests for that sticker (and then later other styles). So I began making a few at a time. I never really expected it would become popular or something others would want.

Volvo Prancing Moose Stickers. Dave's Volvo Page.

Now I have more styles than I can count, many based on suggestions or requests.
So if you have a sense of humor and a Volvo, I think these stickers are a requirement. If you no longer smile as much while driving, adding a Prancing Moose to your car will fix that.
And as you can see, they're also available for many OTHER non-Volvo cars in THIS PAGE HERE.
Prancing Moose stickers have been turning up on many cars, semi-trucks, motorcycles, helmets, and even buses!
Thank you for visiting.

Prancing Moose designs and images are protected by U.S. Copyright and owned by Dave Barton. These images may not be used without permission.
This copyright is registered with the US Copyright Office under Registration Number VA0001423751, Dated 2007-05-23.

The copyrighted image is represented by the image SHOWN HERE.